Add Revenue Tracking

[BFTrick]

This plugin could automatically add revenue tracking for some of the largest WordPress e-commerce plugins like WooCommerce & Easy Digital Downloads.

It's a small amount of code and could make revenue tracking so much easier. Here's a snippet how one website set's it up.

function eddwp_optimizely_revenue_tracking() {
    if( ! function_exists( 'edd_get_purchase_session' ) ) {
        return;
    }
    if( function_exists( 'edd_is_success_page' ) && ! edd_is_success_page() ) {
        return;
    }
    $session = edd_get_purchase_session();
    if( ! $session ) {
        return;
    }
    $payment_id = edd_get_purchase_id_by_key( $session['purchase_key'] );
?>
<script>
    var price = <?php echo edd_get_payment_amount( $payment_id ); ?>;
    window.optimizely = window.optimizely || [];
    window.optimizely.push(['trackEvent', 'purchase_complete', {'revenue': price * 100}]);
</script>
<?php
}
add_action( 'wp_head', 'eddwp_optimizely_revenue_tracking', 11 );

From: https://github.com/easydigitaldownloads/edd-custom-functions/blob/master/custom-functions.php#L150-L173

[circleddie]

@BFTrick Going to test this on my end with the plugin and confirm if it causes any issues down the road or not.