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raneqbarber/README.md

Hey, I'm Raneq. 🙃

A growth strategist focused on uncovering hidden blockers and untapped levers across paid, lifecycle, web and product. Currently leading Creative Performance @ Sprout Social.

I make AI tools and decision systems for experimentation, creative intelligence, growth marketing and conversion copywriting. Just trying to make gut feelings statistically significant.

Tools

Free skills that work in any AI tool (Claude Project, Custom GPT, Gemini Gem) or an API system prompt.
Creative Diversity Audit Score any brand's paid social portfolio from its public ad library — see a live example
Growth Bottleneck Audit Six questions, then a ranked diagnosis of what's blocking growth — see a live example
ad-creative-tagger Tag an ad library against a fixed 33-trait taxonomy
creative-pattern-analysis Find which creative choices beat your portfolio, and check they're real
copy-vs-visual-impact-analyzer Find out whether the visual or the copy is doing the work
custom-performance-benchmark-builder Build benchmarks from your own history instead of an industry average
voice-of-customer-language-scorer Decide which customer language is worth using
growth-planning-kit Pressure-test a goal before the quarter starts

38 skills across 21 repos — creative measurement, growth diagnosis, conversion copy, audience research, experimentation.

📍 Columbus, Ohio · 💼 LinkedIn

Popular repositories Loading

  1. ad-creative-tagger ad-creative-tagger Public

    Tag your whole ad library against a fixed 33-trait taxonomy, so you can group performance by creative decision instead of by ad name.

  2. creative-diversity-audit creative-diversity-audit Public

    Score how varied any brand's ad portfolio is across eight dimensions, from their public ad library. No account access needed.

  3. growth-bottleneck-diagnostic growth-bottleneck-diagnostic Public

    Find the one thing actually blocking growth, and prove it's that before you spend a quarter on a fix.

  4. duplicate-ad-creative-finder duplicate-ad-creative-finder Public

    Find out which of your ads are the same creative under a different ad ID, so your analysis stops counting one image a dozen times.

  5. ad-creative-library-builder ad-creative-library-builder Public

    Build a searchable library of every ad you've run, in a spreadsheet, so anyone can find the creative behind a number.

  6. custom-performance-benchmark-builder custom-performance-benchmark-builder Public

    Build benchmarks from your own account history, so you can tell a real change from normal week-to-week noise.